Liz Mellem
Copywriter and marketing strategist with 8+ years freelance experience
Background
Nine years freelance writing copy and content for B2B technology companies including Databricks, Axcient, Intel, and Ollion. The work spans case studies, email campaigns, and direct response copy built from buyer interviews, often delivered through marketing-consultancy partnerships where she shapes the message for the consultancy's client.
Focus
I work with B2B technology and SaaS companies where the marketing message is fuzzy and content is not converting. My focus is the copy that turns positioning into pipeline. I start by reading prior buyer research, sit in on customer calls, then write to what real buyers actually say.
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Engagement highlights
Databricks
Wrote case studies, blogs, and sales collateral across multiple industries and use cases, sourced via Launchpad Marketing's content program.
B2B Technology Clients
Built content and email campaigns for Axcient, Ollion, and other Silver-Spur-Marketing-engaged technology clients with conversion-optimized direct response copy.
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