Misha Katz
Designs and runs paid acquisition across Google, LinkedIn, and Meta with budgets from $5K to $200K per month
Background
Started in venture, two years as an Associate at General Catalyst Partners after co-founding Furniture.com and bootstrapping it to a $4 million run rate. Built early marketing at 3PLex, JumpTap, and AdHarmonics before launching Katz Digital to run paid acquisition for B2B and B2C growth-stage companies.
Focus
I work with B2B SaaS and B2C ecommerce companies that need paid acquisition to compound, not just spend. My focus is the program design and channel mix that hits cost-per-acquisition targets at sustainable budget levels. I run media operations end-to-end across Google, LinkedIn, and Meta.
Services
Industries
Client profile
Engagement models
Engagement highlights
Direct-to-consumer e-commerce
Tripled revenue by adding display, social, and retargeting channels plus coupon and email engagement, on $20K per month in ad spend.
B2B financial services provider
Transformed lead generation, lifting lead volume 700 percent at $30K per month in ad spend.
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