RefractROI
Integrated digital marketing for B2B companies that need pipeline, not just traffic
Background
Founded by Dan Smink, RefractROI is a Denver-based digital marketing agency built around accountability and data, with over a decade running integrated SEO, paid search, content marketing, and website development for B2B technology, manufacturing, professional services, and private equity clients. The team operates as an extension of the client's marketing department.
Focus
We work with B2B companies in the $5 million to $50 million revenue range that need digital marketing to generate pipeline, not just traffic. Our focus is integrating SEO, paid search, content, and web development into one accountable strategy. We work as an extension of your team, not as an outside vendor.
Services
Industries
Client profile
Engagement models
Engagement highlights
Alchemer
SEO, paid search, and content marketing program for the B2B SaaS survey platform, integrated into one demand-generation engine.
AJ Antunes & Company
Full-service digital program for the commercial foodservice equipment manufacturer, spanning SEO, paid digital, and website development.
B2B Technology and Manufacturing Portfolio
Integrated digital marketing for clients in the $5M–$50M revenue range, combining SEO, paid search, content, and web development under a single accountability model.
Credentials
Google Partner·HubSpot Certified Partner
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